As a therapist and an adult female, I often reflect on how our views on body image have evolved over the decades. Growing up in the 90s was quite the experience, especially when it comes to perceptions of beauty and body positivity. Let’s take a stroll down memory lane and explore how the culture of the 90s compares to today’s landscape, how these shifts have influenced our understanding of body image and self-worth, and strategies for cultivating a positive mindset around our bodies.
The 90s: A Mixed Bag of Messages
The 1990s were a time of significant cultural change, but when it came to body image, we were often presented with a narrow definition of beauty. Supermodels like Kate Moss and Cindy Crawford epitomized a specific ideal that many young people felt pressured to achieve. The phrase "heroin chic" even emerged, glorifying an unhealthy, emaciated look.
During this time, the term "thinspiration" also emerged, primarily in the late 90s and early 2000s. It referred to images, quotes, or other content that encouraged the pursuit of thinness, often promoting unhealthy behaviors in the process. While it was often shared in the context of weight loss motivation, it also contributed to the dangerous normalization of extreme dieting and eating disorders among young people.
The 80s and 90s also saw the rise of various weight loss drugs and diet pills, such as fen-phen and Ephedra. These drugs were marketed as quick fixes for weight loss, often with little regard for the potential health risks. The allure of these medications further perpetuated the idea that thinness was the ultimate goal, reinforcing harmful body image ideals.
A particularly memorable piece of advertising from the 90s was the "Itsy Bitsy Teeny Weeny Yellow Polka Dot Bikini" yogurt commercial. This catchy jingle featured a slim woman confidently enjoying her yogurt while wearing a bikini, reinforcing the connection between thinness and happiness. The commercial played into the belief that consuming certain products could help achieve the idealized body, further influencing young viewers’ perceptions of body image.
At the same time, though, the 90s had its own flavor of rebellion and individuality. Artists like the Spice Girls and TLC encouraged young women to embrace their unique identities, sending a message of self-expression that was refreshing. Yet, the underlying pressure to conform to a certain look was still very much present.
Lastly, the media played a huge role in shaping our perceptions back then. Shows like “Friends” and “Beverly Hills 90210” featured characters with seemingly perfect bodies and lives, creating a sense of inadequacy among viewers. Fashion ads often showcased only one type of body, leaving little room for diversity. It wasn’t until the late 90s that we began to see a shift toward more varied representations, but we had a long way to go.
A New Era: The 2000s and Beyond
Fast forward to today, and we find ourselves in a vastly different landscape. The body positivity movement has gained momentum, fueled in part by social media platforms that allow for a broader range of voices and experiences like Stephanie Yeboah, author of worldwide bestseller, "Fattily Ever After: A Black Fat Girl's Guide to Living Life Unapologetically." Influencers, activists, and everyday individuals are challenging traditional beauty standards, promoting messages of self-love and acceptance for all body types.
Now, we’re seeing a diverse array of bodies in the media—plus-size models, bodybuilders, and individuals with disabilities are becoming more visible. Brands are increasingly recognizing the importance of inclusivity, and embracing body diversity in their marketing campaigns. This shift reflects a growing awareness that beauty is not one-size-fits-all.
How to Help Cultivate Body Positivity in Young Children
As parents, caregivers, or anyone who plays a role in a child's life, one of the most impactful things we can do is foster body positivity and acceptance from a young age. It’s all about creating a nurturing environment where kids feel loved and valued just as they are. Here are four ways to help positively influence the children in your life around body positivity:
Encourage them to appreciate their bodies for what they can do—like running, dancing, or creating amazing art—rather than focusing solely on appearance.
Celebrate their unique strengths and talents, whether they’re the fastest runner in the park or have the kindest heart.
Intentionally introduce them to a variety of body types through books, media, and conversations. By showcasing diverse representations, we teach kids that beauty comes in all shapes and sizes.
Lead by example. When children see you embracing your own body—flaws and all—they’re more likely to adopt a similar mindset.
Embracing Your Own Journey Toward Body Positivity
Growing up in the 90s shaped many of our beliefs about body image, but today offers a more inclusive and empowering narrative. While we still have a long way to go in achieving true body positivity for everyone, the progress we’ve made is encouraging. As we continue to challenge societal norms and embrace diversity, let’s remember that the journey toward self-acceptance is personal and unique for each individual. By fostering open conversations and promoting a culture of kindness and understanding, we can create a world where everyone feels valued, regardless of their shape or size.
With open conversations and a focus on self-acceptance, we can help empower the next generation to love themselves wholeheartedly.
Thanks for joining me on this journey. Here’s to celebrating our bodies in all their forms—because every body deserves love and acceptance.
Additional Resources
If you're struggling with body positivity and/or disordered eating, there are numerous resources available to help you navigate these challenges. Here are some suggestions:
Therapists and Support Groups
1. Find a therapist - Look for a mental health professional specializing in eating disorders, body image issues, and self-esteem.
TriCity Family Services in Geneva offers Family-Based treatment for eating disorders
Vanessa Osmer, LCPC, of Oak Heart Center for Counseling in North Aurora and Sycamore supports clients with eating disorders. Call 630-570-0050 or email Contact.OH@OakHeartCenter.com
2. Support groups - Many organizations offer in-person or virtual support groups for those struggling with body image and eating disorders. Check with NEDA (National Eating Disorders Association) or local mental health services.
Books
1. "The Body Is Not an Apology" by Sonya Renee Taylor - This book discusses body positivity and self-acceptance.
2. "Intuitive Eating" by Evelyn Tribole and Elyse Resch*- A guide to developing a healthy relationship with food and body.
3. "Health at Every Size" by Linda Bacon - Explores the concept that health can be achieved at any size and promotes body acceptance.
4."Fattily Ever After: A Black Fat Girl's Guide to Living Life Unapologetically" by Stephanie Yeboah - thoughts on the treatment of black women throughout history, the marginalization of black, plus-sized women in the media and the wisdom from other black fat liberation champions
Websites and Online Communities
1. NEDA - Offers resources, support, and information on eating disorders. www.nationaleatingdisorders.org
2. The Body Positive - Provides tools and workshops to foster body acceptance and self-love. www.thebodypositive.org
3. Eating Disorder Hope - Offers articles, support resources, and a directory of treatment options. www.eatingdisorderhope.com
Podcasts
1. "The Body Kindness Podcast"- Discusses body kindness and self-care.
2. "Food Psych Podcast" - Focuses on the psychology of eating and body image.
3. "Find Your Food Voice Podcast" (formally "The Love, Food Podcast") - Addresses disordered eating and body image issues.
About the Author:
Laura Lange, Licensed Clinical Social Worker/Therapist, LCSW, CADC, CODP I, EMDR Trained, and co-owner of Restorative Behavioral Health.
Navigating the world of therapy can be overwhelming, but Licensed Clinical Social Worker, Laura Lange is here to make it easier. As a therapist, Laura blends professionalism with compassion to create a safe and supportive space for her clients. She works with adolescents and adults on issues like anxiety, trauma, OCD, depression, and more, including couples seeking premarital counseling.
Trained in EMDR, Laura collaborates with medical providers and families to ensure comprehensive care.
Learn more about Laura and her practice, Restorative Behavioral Health at restorativebh.com
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